20 Years of Bringing Music to the Lobby Culminates in Anniversary Concert
at the Toyota Automobile Museum

Now, on October 31, 2015, the first ever Toyota Museum Concert will be held at the Toyota Automobile Museum in Nagakute, Aichi Prefecture, expanding the company's philanthropic activities to another community. This concert will be a special event to mark the 20th anniversary of the Toyota Lobby Concert. The aim of this concert series―run by volunteer staff from Toyota in collaboration―is to create an opportunity for local residents and people from nearby care facilities to experience unique live music performances.

For this special event in Aichi, the Toyota Automobile Museum―a focal point for automotive culture―will be turned into a venue that allows its audience to experience the connection between music and automobiles; two important mediums which impact upon peoples' lives. A theme of "People and Cars: a world and future depicted in music" will bind this concept together, playing host to a wide variety of musical genres including songs that have a connection to automobiles, famous classical and movie pieces, and even tango music. The performances will be infused with the desire for a prosperous future for people and automobiles.