Oct. 23, 2017
An all-new taxi that will alter the Japanese landscape
On the heels of its storied history as a symbolic taxi in Japan, a brand new taxi will appear on the road of the next era. Its name is JPN Taxi (Japan Taxi).
With its exterior body dressed in the symbolic, traditional Japanese color koiai - a color known outside of Japan as Japanese indigo, which has long decorated the lives of the Japanese people - the JPN Taxi is designed to complement both cityscapes and historical landscapes. With detailed functions adapted with thoughtful and attentive consideration, alongside outstanding eco-functions expected from a model that represents the future, the JPN Taxi will vividly "repaint" Japanese scenic imagery familiar to people the world over.
Koiai. It's a color born from the hearts of the Japanese, a deep indigo blue that stands the test of time. "Ai" has been a beloved color in Japan since ancient times. It is also a color representative of the country Japan - known as Japanese indigo outside of Japan. Long a symbol of Japan, this traditional color evokes Japanese hospitality. The color koiai will stand by you, and give you a sense of security, dignity, and formality. It's the new standard color of taxis in Japan that allows for flexible use in a wide range of scenarios, from daily use to formal occasions and business.
A design pursued by customers, drivers, and business owners.
The vehicle features a power rear sliding door and a low, flat floor. Large windows allow customers to enjoy a view of the landscape. The cabin features a high ceiling, and the driver has an optimal range of vision due to the position of the pillars and rear windshield wipers. Headlights and fenders are divided into separate parts, contributing to lower repair costs. We have taken into consideration the comfort of customers, the convenience of drivers, and the priorities of business owners and managers. The road that stretches beyond our aim contains the happiness of everyone who shares time with the JPN Taxi.